Wednesday, March 23, 2011

LinkedIn Breaks Through the 9-Digit Barrier

2011 has been a great year for LinkedIn, especially given yesterday's news that the professional's social network surpassed 100 million users worldwide.

Here are a few more numbers that LinkedIn released about where the social network stands right now:
  • Less than half (about 44%) of users are in the U.S.
  • Both Brazil and Mexico more than doubled their LinkedIn usage rates, with Brazil seeing a 428% increase in 2010.
  • The Hi-Tech, Finance, Manufacturing, Medical and Education industries all have at least 5 million users on LinkedIn.
But despite those impressive numbers, there is one issue in particular that LinkedIn still faces. Because although 100 million registered users is a lot, LinkedIn admits that the number of active users is much lower. According to ComScore, LinkedIn had about 71 million unique visitors in February. Getting more users to continue to come back and use the site needs to be an immediate goal for LinkedIn.