Monday, March 14, 2011

An Introduction

Hello Everyone! I’m excited to be joining the amazing and talented Axiom team!

Why Axiom?

There were many things that drew me to Axiom. First off, I was wowed by the way they intentionally integrate social media and video into the programs they develop. Second, during my interviews it was apparent they encourage everyone to think out of the box. I believe ‘out side the box’ is often overused, but I have seen in a very short time, they do think outside the box and do it well. Finally, the diversity of the team at Axiom makes them well versed in many areas.

A little bit about me…

I don’t come from a traditional PR background but have other career experiences that I hope will help Axiom continue to thrive. In what seems like a former life, I was a TV reporter and meteorologist (go ahead and Google…you’ll find a few pictures of me as a blonde, but fortunately most of my years on TV were before YouTube, Facebook and Smartphones were part of everyday life). I had some amazing experiences in news but came to a point where it was time to venture to a new career and as so many TV people do, I transitioned to public relations.

I am back in the Twin Cities after spreading my wings for a bit, and I couldn’t be happier to be home. I grew up in Woodbury, MN, graduated from the University of Nebraska (and yes, I’m a Husker fan), and did the TV thing in Lincoln, NE, Fargo and Omaha.

I am thrilled to be part of the Axiom Team and look forward to blogging on Daily Axiom from time to time.