Friday, October 29, 2010

Questionable Moves by Google Worth a Second Look

Usually when I talk about recent developments from Google, it's in reference to some big announcement or new feature and why it is/isn't a good idea. But today, I'd like to switch things up a bit and talk about a couple non-product issues that have come up over the past 24 hours that I found interesting.

The first was a story from TechCrunch about MySpace getting ripped on the discussion forum Quora when a user asked whether or not MySpace will be able to recover. Not so bad, right? But what was surprising was that one of the answers came from Google's VP of Corporate Development, who responded with a very sarcastic "Is this a real question?"

The reason this caught my attention is that Google is a major advertising partner with MySpace, so I'm surprised that Google would publicly criticize them. But is this a sign of an upcoming split, or Google simply being realistic?

The second move by Google yesterday was the announcement that new Flickr users will now be able to use their Google account to sign in, rather than using/creating a Yahoo account. My main criticism of this move is the fact that existing Flickr users still have to use their Yahoo account (which I only use to get into Flickr, usually after 3 or 4 failed attempts because I can never remember my Yahoo login info!)

My personal criticisms aside, there is one other huge reason people are questioning this move; Google owns Picasa, a direct competitor with Flickr. At first I agreed with these critics, but let's face it: Flickr is the gold standard of photo-sharing and Picasa is a distant second. So in many ways this a win-win, because Google will keep people from creating new Yahoo accounts to use Flickr while Yahoo will get more people to use Flickr instead of Picasa.

Both of these moves by Google show that even the little moves a company makes can have a major ripple effect.