Tuesday, August 26, 2008

Twitter Trends: Summize



Most Tweeps (twitter users) already know this tool/site, but I thought I would comment on it for those who don't.

Summize is a great search tool for tracking conversations that are taking place on twitter. On the home page, it lists the most searched topics and lets you view the conversations taking place. This can be an incredibly valuable tool for marketers looking to engage in dialogue with the consumer.

Recently it is purchased by Google, so I'm assuming that can only help with accurate search results.


Check it out.


Hopefully, AT&T is paying attention to some of the conversation going on.

Not A Whole Lotta Love


While some praised the UK's recent participation in the closing ceremonies at the Beijing Olympics, many Chinese are being very critical of England's part in the handover performance. Chinese bloggers and news sources are complaining about most of the aspects of the ceremony. They are saying Jimmy Page (Led Zeppelin's legendary guitarist who performed the band's hit "Whole Lotta Love") and singer Leona Lewis were not famous enough for Chinese viewers. They are saying David Beckham missed the spot in the crowd he was aiming for when kicking the soccer ball. They are also saying London's Mayor Boris Johnson was too casual with accepting the flag, even disrepecting the Chinese by "putting his hand in his pocket." One source said, "The British seem to like to laugh about their stupidity in a funny way" and that the performance was "beyond their comprehension."

While I understand that the Chinese display was nothing less than spectacular and mezmarizing (something to be proud of accomplishing), is this really the ending note that China wants to strike with London or the world's viewers? The Olympics are about unity and good sportsmanlike competition. No one liked to watch Bolt's overzealous and rude celebrations when he won his races (though no one denied he is fast). Once again, China had an opportunity for positive PR and respect from the world (which is the very thing they have been trying so hard to get throughout the Olympic Games) and in their attempt, they have cast a shadow on what would have been good.

Amazon is Workin' the Word of Mouth



Amazon is banking heavily on sales of its digital book reader, Kindle. It is also hoping to acquire significant Word of Mouth through the 'See a Kindle in your City' program. The program allows Kindle owners and interested consumers to meet-up and give Kindle a try.

It is no doubt a good idea. Kindle runs for $359, so it is reasonable that consumers might want some hands-on experience with the device before they opt to buy it. Kindle also has a large amount of customer reviews with over 4,200.

Will Kindle truly take off?

I can't say for sure until I have actually tried one. It has some attractive features, such as free wifi and a non-glare screen. But do people really want to read books off a hand-held device? I remain skeptical. I think I could see myself reading short articles off such device, but a whole book would probably get old.

Read more about Kindle here.

How reporters are using Twitter

Stumbled upon an interesting article from nowpublic describing how reporters are utilizing Twitter.

Big news for Twitter is that they have recently signed a deal with MTV for the movie awards. They will be having celebrities giving updates from the awards show. This is sure help boost the popularity of Twitter among the Gen Y crowd.

Take a look at the article here and also check out the prominent reporters using Twitter.

Twitter - Microblogging

Check out how a reporter is utilizing Twitter in the interview below. Julio Ojeda Zapata is a tech columnist for the St. Paul Pioneer Press.

YouTube Conventions



You can follow both the Democrat and Republican Conventions on YouTube.

Also...if you want to put your money where your mouth is, you can bet on the presidential election here.