Mr. Bubble Does it Again!

by Natalie Bell
@nebell90


Bragging is often frowned upon, but sometimes you just have to toot your own horn.  Last month our team at Axiom was thankful for winning the PRSA Classics award for Mr. Bubble's 50th Birthday Bash. We now have received more good news about the party -- we are finalists for the PR Daily Award for Best Event Marketing!  All the hard work of our team and members with The Village Company paid off. This gives us a chance to reminisce with these highlights from the Mr. Bubble event:

• Creating Bubble Land in Water Park of America with giant bath tub and world's largest bubble bath.
• Filling the water park and lazy river with Mr. Bubble beach balls.
• Inviting Mommy bloggers from across the country to enjoy the party.
• Presenting (and savoring) the Mr. Bubble replica cake.
• Fox 9 News joining us for the event and showing live footage.

All in all, the day was a huge success and something to remember.

Mr. Bubble and his cake.

Children enjoying the giant bubble bath.

Axiom Brings Home the Daveys

Not long after Axiom was awarded with a Gold MarCom for our 1K Country Adventure campaign with Country Inns & Suites, we learn we are also being recognized with two Davey Awards!

We're proud to share that our 1K Country Adventure campaign was awarded with a Gold Davey in the Online Marketing Effectiveness category. In case you missed what the campaign was about, here's a recap from our esteemed videographer.



We also won a Silver Davey for our Toro Facebook video titled, "How Old is Your Toro?" The video was created to showcase the durability and longevity of Toro mowers, and we were blown away with the number of responses.



We're all honored to have received awards for our work, especially from the International Academy of the Visual Arts and the Davey Awards.

To see more of our award-winning work, visit us online at www.axiomcom.com.

Axiom Wins MarCom Gold

Obviously nobody gets into public relations for the recognition, but that doesn't mean we don't appreciate it when it happens.

And we here at Axiom are proud to announce that we've received a MarCom Gold Award in the MarCom Awards 2010 Competition for our work on a social media campaign that we put together for Country Inns & Suites by Carlson.

The MarCom Awards is an international competition for marketing and communication professionals, administered and judged by the Association of Marketing and Communication Professionals, recognizing professionals involved in the concept, writing and design of marketing and communication programs and print, visual and audio materials.

The social media campaign, called the 1K Country Adventure, took place throughout the week of June 6-12, and featured three families making their way across the country on a 1,900-mile-mystery road trip from here in Bloomington, Minnesota to College Station, Texas to help celebrate the 500th property to open in the Country Inns & Suites brand.

This campaign was very social media-intensive and relied heavily on the technological support of several partners as the families were guided on their mystery road trip with mobile videos that we produced in-house called Suite Stops (which you can find here). It took a lot of hard work and planning, but we were incredibly pleased with our results, and are honored that AMCP felt the same way and selected us to receive their MarCom Gold Award.