Eric Berlin poses a good question here. The makers of this video make it pretty apparent that, while twitter has grown “exponentially” according to Darren Rowse, this random sample society still doesn’t tweet and they’re letting you know that.
What can you do about it?
The most successful social networking platforms come by hands-on learning. You can talk about it to a person until you’re blue in the face, but the first step to conversion is embracing (take in with the mind) the technology; second step, spend hours of time navigating the device. I’ve been reading Twitter conversion articles lately and the writers themselves say they had to give Twitter a second look after an earlier in the year sign-up kept them from exploring Twitter any further.
I believe Twitter will have a tipping point eventually… much like Facebook. If you were to replace “Facebook” with “Twitter” in this street questionnaire, I guarantee you that everyone would know Facebook because it’s a global phenomenon that has stuck. I’m forever enslaved.
Contest Time
If you’re one of those people enslaved by Twitter, you are eligible to participate in this contest. Count how many people in this video don’t know what Twitter is, report it back to @axiompr and Axiom will send your favorite candy to you. Please tweet “XX from Brazil don’t know Twitter.” Remember, you have to be the first person to do it!
Thanks to the makers of this video and Wii for giving vibrancy to gaming.